It’s graphically far superior, has an increased field of view, more powerful spatial computing and tracking of surfaces meaning applications feel like they are meshed with the room. The Hololens came out 2 years’ ago, but the Magic Leap represents the next generation in AR. Or in a work environment converting a conference table into a collaborative display or bringing meeting attendees into the room through holograms. It turns the entire world around us into an infinite interactive screen. It could be placing a ‘virtual TV’ on any wall, or playing online poker on your coffee table, or immediately recognising someone when they walk into a room and showing their LinkedIn or Instagram profile. Instead true AR has awareness and recognition of your surroundings, overlays information on reality and allows you to interact with things within your environment. It’s far beyond the short-lived Google Glass (that in essence floated notifications a few feet in front of your eyes). Sceptics have labeled them the next Theranos but investors and disciples counter saying they are developing the next generation of computing that will revolutionise our world - Augmented Reality.īased on the resource and money being thrown at it, Augmented Reality (AR) appears to be the real deal. Magic Leap - the tech startup that raised $2.3bn from the likes of Google and Qualcomm with little more than demo videos.
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